Experience in creating precisely these types of conversion focused environments
Conversion of site traffic into opportunity was – and will continue to be post launch – a headline focus for the project and Grosvenor were looking to appoint an agency that can not only deliver immediate improvements in that area but that will continue to optimise the site to that end in the longer term.
We have significant experience in creating precisely these types of conversion focused environments for SaaS and B2B clients and we’re happy with the outcome.
Anthony Mcloughlin | User Experience Lead
With timeliness on our side we were delighted to see the piece gather universal acclaim and a multitude of shares, mentions and clicks. For us it’s about finding cutting edge technologies and trends which will engage, educate or otherwise influence an audience and we were delighted to see that displayed on this project.
Most sites will be seeing huge growth in the amount of visitors to their site that have originated from a mobile device and it’s an area in which we place an unapologetic focus. This is particularly relevant for Grosvenor Casinos as many of their prospects operate in the tech and digital spaces and as such, the headline site objectives mentioned earlier needed to translate to the responsive versions of the site.
We are happy to be part of an ongoing partnership with Grosvenor Casinos (and the Rank group generally) and we’re delighted to have delivered a digital content piece which leveraged the casino brand for their sports betting division.