Displaying Posts 8 to 14

Posted by Anthony Mcloughlin on February 7, 2018

5 Essential Ingredients of an About Us Page that Converts

A compelling ‘About Us’ page on your website is a great way to gain credibility and demonstrate a strong, clear and recognisable brand. You could have the best products or services but without that ‘hook’ or a clear connection to your visitors you may struggle to convert – a small necessity that many businesses overlook. A 2015…

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Posted by Anthony Mcloughlin on February 1, 2018

6 Simple Facebook Marketing Ideas Your Business Should Be Using Right Now

With over 2 billion monthly active Facebook users, the potential reach businesses could achieve on the world’s biggest social media network is obvious. But with over 70 million businesses also using Facebook to market their goods and services, how can you stand out from this congested crowd and get your brand’s voice heard? Well, here…

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Posted by Adam Veitch on August 24, 2017

Mayweather vs. McGregor: Toe-to-Toe Comparison Infographic

Boxing legend Floyd Mayweather Jr and UFC phenomenon Conor McGregor will go toe-to-toe in Las Vegas this coming Saturday, in a fight that is set to smash the $4.6 million pay-per-view sales record set by the Mayweather-Pacquiao fight in May 2015. But let’s be honest, this will likely be much more of a money-making spectacle…

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Posted by Liam on June 9, 2017

Election 2017 – Who wins if we count social media popularity alone?

Today is election day so as we trudge through the rain, dodge the exit pollsters and make our own personal decision on the future of our country we thought it would be appropriate to take a look at other metrics. In particular, who wins if the election was decided on social media popularity alone?  We have…

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Posted by Anthony Mcloughlin on January 6, 2017

5 Key Reasons Why Wireframing is Important in Web Design

The chances are that you will have heard the term “wireframing” when working with web designers in the past. However, many people are still unsure about what this means for their company and web presence. What is a wireframe? The process of wireframing refers to the design period in which clients and web experts come together…

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Posted by Anthony Mcloughlin on October 26, 2016

It’s Official – Website Users Do Scroll Below the Fold!

People do scroll below the fold – you’ve just proven it. Yet we often still have the same old conversations with clients… Image credit: Brad Colbow Maybe not quite like that but you get the picture. “This, this, this (and of course, that) need to be above the fold” Back when newspapers were the most popular way…

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Posted by Anthony Mcloughlin on September 27, 2016

7 Proven Ways to Increase Conversions With Trust Elements

Trust is the secret weapon of digital marketing, and building it is the key to higher conversion rates. 73% of consumers feel that shopping online carries a higher risk than shopping at a physical retailer. 70% of purchase cancellations online are made because of a lack of trust in the website, while only 58% of web…

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