Displaying Posts 1 to 7

Posted by Lewis Rennison on February 14, 2019

Tone’s Predictions for 2019

Another year has flown by, and the World (just about) kept on ticking. 2018 was largely very successful for online retailers whilst the high street has continued to suffer. AI didn’t take all our jobs and well, let’s not mention the B word. At Tone, we are really lucky here to house a collection of brilliant…

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Posted by Anthony Mcloughlin on January 7, 2019

7 inspirational interactive website examples ready for your 2019 rebuild

Interactivity, whether through your website or not, is essential for creating next level engagement, telling stories, creating great user experiences and sparking that emotion you want your user to feel as they interact with your brand. A great way to capitalise on your 2019 website rebuild is to make sure your website can have a long…

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Posted by Jordan Podda on December 6, 2018

7 Brilliant Examples of Interactive Christmas Campaigns

The holiday season is to the marketing world what the Super Bowl is to big-name brands. Stores, brands and companies across the world are pushing out high profile interactive campaigns in a bid to capture that all-important Christmas market. Looking beyond the traditional divide between digital and brick-and-mortar outlets, a handful of interactive tech integrations…

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Posted by Sarah Daykin on June 13, 2018

How brands are ‘kicking off’ this year’s World Cup (sorry)

In celebration of our Grosvenor Sport World Cup Roulette Wheel and supporting digital promotional content launching this week on behalf of Grosvenor Casinos, we wanted to share a few examples of how other brands are engaging in arguably, one of the world’s largest sporting events.   Budweiser As official beer sponsor of the FIFA World Cup for…

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Posted by Anthony Mcloughlin on April 5, 2018

5 Quick Fixes to Improve Your Website’s Usability

Usability is the most important aspect of any website design; for it is the key to achieving conversion goals. If your website isn’t converting at the rate you’d expect it to be, then there are probably usability issues somewhere within your user flow – causing friction for your visitors. While we’d always recommend a thorough…

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Posted by michael on March 26, 2018

Cluttered Website? Why it’s Time to Clean up Your Act

It is somewhat surprising that despite the same advice being repeated for the past 20 years or so, several websites still don’t have a clear and coherent layout. Way back in 1997, usability guru Jakob Nielsen revealed that 79 per cent of people read the web in chunks, whereas 16 per cent focused on every…

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