Email Marketing Management

Regularly we meet with clients who are you managing email newsletters and other email communication through Outlook or similar, using BCC and personal accounts or who are looking to implement an email marketing campaign but lack the necessary resources to do so.

If that sounds like you, you are in the right place to find an email marketing management team who have your business needs in mind. We specialise in carrying out marketing/customer relations campaigns via email and our experts have the necessary industry nouse to make your project a success. Hand over all the technical work to us, so you are free to fulfil the primary aim of your business with a soon-to-be increased client base.

Define: email marketing management

Forget the technical jargon – here are the straightforward facts about email marketing management and related advertising strategies. In simple terms, an email marketing campaign is a marketing project in which potential and current customers are contacted via the medium of email. They will be shown the latest news or offers from your business which may include exclusive offers, new products or general news from the business. Most importantly though, we manage the process to ensure your email gets through spam filters, looks correct in all email clients and most importantly gives you the all-important stats.

Measuring & Reporting

We meet with businesses that often have no idea who is opening their email, who clicked it or any of that information which we feel is crucial for measuring the success of this medium.

At Tone, we will firstly learn about your business and what you aim to achieve through your email marketing campaign. You will then provide us with a list of your opted-in contacts to which we will send emails; in most cases, these will be individuals who have signed up to hear about your business developments, or previous customers.

This knowledge about your recipients enables us to put in place targets for open rate, click rate and other key metrics.

Design experts at Tone will create a number of informative and persuasive emails to your targeted audience, with the aim of diverting relevant traffic to your website. With a bit of luck, this should go on to increase sales volumes and generate additional revenues for your company.

How to get started

You can contact Tone directly by clicking the button above – this will lead you to further information on our email marketing management solutions and guidance on how to get moving. If you are looking for more tailored advice, feel free to contact us by telephone on 01282 686725. We can discuss your needs at an overview level, then schedule in someone to get in touch to devise a more decisive plan.